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September 10, 2023

'UNPACKING' the Podcast Debuts on Spotify

Screen Pilot Team
 
Read
2
min
Screen Pilot Team
 
Read
2
min

The Screen Pilot team is excited to announce the debut of our new podcast "UNPACKING with Screen Pilot."

This is where hospitality + digital marketing meet. Our host, Gabe Hoffman, says “We’re going to bring you inside the office at Screen Pilot. We’re going to let you know what we’re thinking about, what we’re working on, what we’re anxiously anticipating.”

Episode 1: GA4 Explained with Brett Perry

  • Join host Gabe Hoffman and Screen Pilot director of digital brand experience, Brett Perry, as they discuss what hospitality marketers need to know as they transition to GA4.

Episode 2: AI & SEO with Brad Sherman

  • Digital brand experience manager, Brad Sherman, joins the show to discuss how AI is impacting his day-to-day work, SEO and hotel websites.

Episode 3: 2024 Budget Season Primer with Andrea Palomo and Tanya Grover

  • Andrea Palomo, field marketer with Hyatt Hotels, joins Tanya Grover, director of accounts at Screen Pilot, to discuss how they're preparing hotel teams for the 2024 budget season.

Episode 4: Performance Max Explained with Cooper Wrona

  • Cooper Wrona joins to discuss best practices for Google's Performance Max, and tries to demystify the curious campaign type.

Click here to get caught up on every episode of UNPACKING on Spotify, and be sure to subscribe so you never miss an insight.

___

Like hospitality marketing insights?

Sign up to receive the UNPACKING with Screen Pilot newsletter for original inspiration delivered to your inbox.

If you’re looking to improve your hotel's digital presence, look no further than Screen Pilot. Hotel teams that use Screen Pilot's DBX strategy consistently enjoy overperformance in KPIs, including an increase in conversion rates between 3X and 6X their previous average.

Click here to learn more.

The Screen Pilot team is excited to announce the debut of our new podcast "UNPACKING with Screen Pilot."

This is where hospitality + digital marketing meet. Our host, Gabe Hoffman, says “We’re going to bring you inside the office at Screen Pilot. We’re going to let you know what we’re thinking about, what we’re working on, what we’re anxiously anticipating.”

Episode 1: GA4 Explained with Brett Perry

  • Join host Gabe Hoffman and Screen Pilot director of digital brand experience, Brett Perry, as they discuss what hospitality marketers need to know as they transition to GA4.

Episode 2: AI & SEO with Brad Sherman

  • Digital brand experience manager, Brad Sherman, joins the show to discuss how AI is impacting his day-to-day work, SEO and hotel websites.

Episode 3: 2024 Budget Season Primer with Andrea Palomo and Tanya Grover

  • Andrea Palomo, field marketer with Hyatt Hotels, joins Tanya Grover, director of accounts at Screen Pilot, to discuss how they're preparing hotel teams for the 2024 budget season.

Episode 4: Performance Max Explained with Cooper Wrona

  • Cooper Wrona joins to discuss best practices for Google's Performance Max, and tries to demystify the curious campaign type.

Click here to get caught up on every episode of UNPACKING on Spotify, and be sure to subscribe so you never miss an insight.

___

Like hospitality marketing insights?

Sign up to receive the UNPACKING with Screen Pilot newsletter for original inspiration delivered to your inbox.

If you’re looking to improve your hotel's digital presence, look no further than Screen Pilot. Hotel teams that use Screen Pilot's DBX strategy consistently enjoy overperformance in KPIs, including an increase in conversion rates between 3X and 6X their previous average.

Click here to learn more.

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