Marketing

SEO & Content Experience (SCX) Specialist

Analytical
Strategic
Creative

The Search & Content Experience Specialist will be responsible for the implementation, execution and tracking of SEO and content marketing strategies for our hospitality client base in order to maximize ROI and support business objectives. - Hybrid Work Model

This position is responsible for analyzing search and website behavior to optimize the user experience. The Search & Content Experience Specialist will be responsible for the implementation, execution and tracking of SEO and content marketing strategies for our hospitality client base in order to maximize ROI and support business objectives. We are seeking applicants with a data-driven mindset.

MAIN DUTIES & RESPONSIBILITIES

  • Execute website and marketing strategies, collect and analyze data, identify trends and insights in order to improve website conversion
  • Develop website A/B tests and interpret results to drive strategy and improve user experience
  • Recommend changes to website architecture, content, linking and other on-page factors to improve SEO rankings for target keywords
  • Track, report, and analyze website analytics to refine strategy and seek opportunities
  • Personalize copy and landing pages for omnichannel marketing and user conversion
  • Create and/or source content creation
  • Gather and analyze omnichannel datasets to drive strategy and innovation

required skills & experience

  • 2-4 Years of Experience working in SEO and/or Analytics
  • Agency Experience is a plus
  • Experience with Google Analytics or similar products
  • Experience with A/B and multivariate experiments (Google Optimize, Optimizely, etc.)
  • Experience with SEO tools: Moz, SEMRush, Screaming Frog, Google Search Console, etc
  • Experience with Google Sheets or Excel
  • Experience with Data Visualization tools (Data Studio, Tableau, etc.)
  • Experience with Content Management Systems (i.e. WordPress, SiteCore, etc.)
  • Knowledge of HTML/CSS or other programming languages
  • Intermediate knowledge of Google Tag Manager a plus

benefits

  • Hybrid Work Model
  • Medical, dental and vision benefits
  • 401(k) eligibility
  • Life insurance, short-term disability and long-term disability benefits
  • Generous PTO allowance
  • Volunteering PTO
  • Student Loan Repayment Plan Contributions
  • Professional & Personal Development
  • Dog-friendly office
  • Roof deck with LoDo views
  • Snacks
  • In-office Yoga

Interested?

Send your résumé for this role to talent@screenpilot.com ensuring the subject line reads: SCX-22. If you wish, you can spruce up your application by also sending a video to support it.

Screen Pilot is committed to creating a diverse environment and is proud to be an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability, age, or veteran status.

Screen Pilot is committed to creating a diverse environment and is proud to be an equal opportunity employer.

All qualified applicants will receive consideration without regard to race, color, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability, age, or veteran status.