Labor Day, Fall Search Data to Aid Campaign Planning

Travel tech company Sojern is out with its most recent Global Travel Insights report, analyzing recent online search and booking data. The full report analyzes trends across North America, Latin America, Europe, Asia-Pacific, the Middle East and Africa, including which days of the week see the most search by region, top destinations searched by destination type, and a […]

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LET’S FACE IT: Emoji + Hotel Marketing

Emoji seems to be the digital language de jour. Some 92% of all internet users report integrating emoji into everyday communication. Just in time for the release of The Emoji Movie – a full-length feature about anthropomorphic emoji (with Patrick Stewart in the role of the poo emoji, no less) – our founder and CEO Tom Dibble published […]

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FIRST LOOK: Google’s Updated Hotel Search/Review Interface May Surprise You

Google’s stated mission is to organize the world’s information and make it universally accessible and useful. That, of course, includes the manner in which the platform displays details on hotels. The tech innovators are at it again, testing an update to Google’s hotel search result and review interface. A Google representative recently told SEO industry publication Search […]

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The Future of Marketing: 4 Insights from Google Marketing Next

Keeping atop the latest digital marketing trends across mobile, analytics, video, and top platforms is no small task. Ad innovators such as Google are constantly developing new ways to reach consumers. At last month’s Google Marketing Next event, the company’s annual gathering of industry leaders, experts outlined the latest trends shaping the future of marketing in […]

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THE NEW LOOK OF LUXURY TRAVEL: 11 Takeaways from Industry Report

It’s been some time since luxury travel was all solitude, champagne and caviar. The hospitality industry, as a whole, has experienced wave after wave of “disruption” in recent years, with major changes to high-end travel patterns. Today’s luxury traveler expects more from their experience than ever, including emotionally rich getaways, wellness woven into unique itineraries, and […]

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