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Being Green in 2019: Sustainable Hotel Trends Now

It’s not easy being green. Committing to an environmentally sensitive ethos marks a fundamental shift for many hotel and resort teams. The transition, however, is a growing expectation among travelers. […]
  • Posted by Todd A. Vines
  • On March 15, 2019
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3 Keys to Meeting Customer Expectations in 2019

“Think with Google” recently published a “consumer insights” blog post featuring video interviews with industry marketing leaders. The topic of the series is how customer expectations are changing, and how […]
  • Posted by Todd A. Vines
  • On February 21, 2019
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9 Food & Beverage Trends for 2019

Following food and drink trends can be fun, but it’s more than a pastime for hotel teams. Travelers are showing increasingly discerning tastes, and younger generations, including millennials, are placing […]
  • Posted by Todd A. Vines
  • On January 24, 2019
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7 Tools to Simplify Digital Marketing in 2019

The digital era has introduced some astonishingly powerful marketing mechanisms, not least of which include email, search engines and social channels. When optimized, these mediums make occupancy – and revenue […]
  • Posted by Todd A. Vines
  • On January 3, 2019
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5 Festive Season Amenities Hotel Guests Will Love

‘Tis the season for holiday travel. More than 100 million Americans will journey by road, rail and sky over the coming weeks. Between gatherings, many will require a comfortable place […]
  • Posted by Todd A. Vines
  • On October 18, 2018
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7 Instagram Tips for Independent Hotels

Your hotel, of course, has a polished presence on Instagram. Now boasting more than a billion monthly actives, the visuals-first platform is the third-largest social network in the world (surpassed […]
  • Posted by Todd A. Vines
  • On September 6, 2018
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