New in 2019: Changes to Hotel Marketing with Google

The Travel, Tourism & Hospitality Industry is one of the largest in the world – contributing more than 7.6 trillion dollars to the global economy even in 2016 according to […]

Posted by Jessica Weissman
On July 9, 2019

Hotel Blogging Best Practices 2019 (PART 2)

Yes, your hotel needs a blog. We’ve written at length on the importance of maintaining an active blog space, the role that posts play in a larger strategic content marketing […]

Posted by Todd A. Vines
On July 2, 2019

Screen Pilot Joins ‘Fill A Backpack’ Challenge to Support Colorado Kids in Need

As Chief Cultural Officer at Screen Pilot, I’m so proud to announce our participation in the “Fill A Backpack” corporate challenge. This initiative, a partnership with the nonprofit organization A […]

Posted by Becky Dibble
On June 24, 2019

SEO and Content Marketing: A Dynamic Duo

SEO and content marketing have long been connected by common threads. Now, the two rely on each other more than ever. In order to create a holistic digital marketing strategy, […]

Posted by Brett Perry
On June 19, 2019

Hotel Blogging Best Practices 2019 (PART 1)

Whether you’re just getting started, or breathing new life into a stagnant content marketing program, every hotel property needs an active, robust blog. Working in tandem with your hotel’s primary […]

Posted by Todd A. Vines
On May 29, 2019

How PPC and SEO Can (and Should) Work Together

Pay-per-click (PPC) advertising and search engine optimization (SEO) are both essential to any effective digital marketing campaign. Yet these disciplines are too often siloed among marketing teams, completely separated from […]

Posted by Nick Gallagher
On May 22, 2019

5 Fresh, Clickable Content Marketing Topics for Hotels

Blogs and videos, podcasts and social posts. Hotels are telling their story in more unique ways, and across more diverse channels, than ever before. Regardless of medium or format, each […]

Posted by Todd A. Vines
On May 9, 2019

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