3 Ways for Hotels to Grow Social Loyalty

Facebook, Twitter, Instagram and other social media channels are an open dialog with guests from the past, present, and future. Long gone are the days when brands strictly implemented “push” […]

Posted by Todd A. Vines
On September 30, 2019

The Rise of Global Wellness Tourism

Travel as strictly “business” or “pleasure” is an increasingly antiquated notion. As our culture’s self-care journey evolves, a third inspiration for travel has emerged; wellness. Travelers took more than 830 […]

Posted by Todd A. Vines
On September 19, 2019

3 Ways to Use Google Analytics and Find Customer Booking Behavior

In a world where our lives are abundantly “online” a generous amount of customer/user information can be available at your fingertips. However, actionable marketing based on these insights may be […]

Posted by Amanda Carey
On September 14, 2019

Improve Your Display ROI With Segmented Audience Targeting

Some would argue that audience targeting is the #1, most important marketing concept. It also isn’t anything new to know that using audience targeting efforts in both traditional and digital […]

Posted by Samantha Gilbert
On September 5, 2019

Video Marketing Trends Now

Production and publishing of video is one of the fastest growing trends in digital marketing … and for good reason. Videos rank high in search results. Facebook, Twitter, Instagram, YouTube […]

Posted by Todd A. Vines
On August 28, 2019

Bleisure Marketing 101

What is it? We’ve all heard it – it’s the buzzword circling the hospitality industry these last few years – “Bleisure” Travel. Bleisure is a blend of both business travel […]

Posted by Mandy Muszynski
On August 19, 2019

How to Know When Your Hotel Needs A New Digital Marketing Agency

We wanted to share a recent article from Hotel Tech Report titled “How to Know When Your Hotel Needs A New Digital Marketing Agency.” It’s a thoughtful look at the […]

Posted by Griffin Sandberg
On August 6, 2019

What You Need To Know About Google Ads’ “Store Visits”

An important piece of a healthy digital marketing mix for hotels and resorts is unbranded paid search. However, many hotels don’t see a high return from this channel. It can […]

Posted by Gabe Hoffman
On July 30, 2019

INSTAGRAND: 10 Hotels that are Killing it on Instagram Right Now

More than 1.1 billion people use Instagram each month, and they “like” more than 4 billion posts each day. As the social platform continues to outpace Facebook in monthly growth, […]

Posted by Todd A. Vines
On July 19, 2019

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