Screen Pilot’s digital brand experience (DBX) technology not only drives direct bookings on a global scale, but it can increase conversions within the local market, as well.
Sanctuary Camelback Mountain, a serene resort and spa in Scottsdale, Arizona, used DBX to create a personalized journey for the local market and boost bookings by Arizona residents.
- Locals who received a personalized DBX journey converted at a rate 5X higher than the site’s previous average for Arizona residents.
- Residents who received DBX personalization were 55% more likely to return to the hotel’s website.
- Arizonans who received DBX personalization averaged more page views per website session than those who did not.
To apply the DBX power of personalization to work for your property, reach out to a Screen Pilot team member.