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July 26, 2017

Case Study: Making The Transition To Screen Pilot

Brett
 
Perry
Read
3
min
Brett
 
Perry
Read
3
min

SCENARIO: We took on Hotel De Anza as they moved on from a larger hospitality agency. As Hotel de Anza made the transition from a previous digital partner to working with Screen Pilot, stats from the first 90 days reflected a positive increase in the following areas:RESULTS:Website Production in first 45 daysUp 11.2% in RevenueUp 13.8% in Total Website Transactions300% increase in PPC Conversion Rate223% increase in Revenue from PPCWebsite Production in first 90 daysUp 97% in RevenueUp 113% in BookingsUp 116% in Room Nights*It's worth noting that ADR was decreased significantly during this period, making these numbers even more impressive.

SCENARIO: We took on Hotel De Anza as they moved on from a larger hospitality agency. As Hotel de Anza made the transition from a previous digital partner to working with Screen Pilot, stats from the first 90 days reflected a positive increase in the following areas:RESULTS:Website Production in first 45 daysUp 11.2% in RevenueUp 13.8% in Total Website Transactions300% increase in PPC Conversion Rate223% increase in Revenue from PPCWebsite Production in first 90 daysUp 97% in RevenueUp 113% in BookingsUp 116% in Room Nights*It's worth noting that ADR was decreased significantly during this period, making these numbers even more impressive.

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