Google Dance… free lessons, coming to a studio near youHave you ever opened up your homepage (Google, I presume?), typed in your keyword and have yourheart sink to your feet? If not, you’re one of the very few who’s never experienced this hot, new dancecraze called The Google Dance.When you’re acquiring links from various sources, your rankings will jump around all over the place fora few days. Depending on the quantity of link building you are doing, your rankings may even fluctuatefor a couple of weeks or even a month. And this, my fellow #1 SERP-seekers, is what we affectionatelycall The Google Dance.(What, did you really think those crazy teens created a dance to pay homage to the King Of TheInternet? )Although the length of time varies for the dance, there is one thing that’s just about guaranteed: ifyou’re doing any kind of link building, the Google Dance is inevitable. And, here’s why- when your sitehas an influx of links coming in with your anchor word hyperlinked, Google has to figure out how torank you in your rightful place. I mean, after all, if 1,000 people (read: websites), say that your site isthe bomb for “green widgets”, obviously Google’s algorithm is going to be tripped to say, “hey wait aminute. 1,000 people have said https://www.yoursite.com/ is great for ‘green widgets’. Let’s take a lookand see where we’ll put them in the SERP’s for ‘green widgets’ “. And then begins the dancing.We’ve had clients email or call in a state of near-panic wondering why their site dropped off the face of theearth. I always tell them, “it’s because of our recent link building. Be patient. I promise your rankingswill come back up and, better than before.” Initially, this may not set their mind at ease, however, whenwhat I’ve said bears out to be true, they’re most satisfied with the results of their patience.So, the moral of the story is this: when it comes to Google and link building, the two of you will tango.There’s no way to predict how long your dance will last. Just ride it out and you’ll be glad your dancecard was filled by the King of the Prom, The Google Algorithm.
Google Dance… free lessons, coming to a studio near youHave you ever opened up your homepage (Google, I presume?), typed in your keyword and have yourheart sink to your feet? If not, you’re one of the very few who’s never experienced this hot, new dancecraze called The Google Dance.When you’re acquiring links from various sources, your rankings will jump around all over the place fora few days. Depending on the quantity of link building you are doing, your rankings may even fluctuatefor a couple of weeks or even a month. And this, my fellow #1 SERP-seekers, is what we affectionatelycall The Google Dance.(What, did you really think those crazy teens created a dance to pay homage to the King Of TheInternet? )Although the length of time varies for the dance, there is one thing that’s just about guaranteed: ifyou’re doing any kind of link building, the Google Dance is inevitable. And, here’s why- when your sitehas an influx of links coming in with your anchor word hyperlinked, Google has to figure out how torank you in your rightful place. I mean, after all, if 1,000 people (read: websites), say that your site isthe bomb for “green widgets”, obviously Google’s algorithm is going to be tripped to say, “hey wait aminute. 1,000 people have said https://www.yoursite.com/ is great for ‘green widgets’. Let’s take a lookand see where we’ll put them in the SERP’s for ‘green widgets’ “. And then begins the dancing.We’ve had clients email or call in a state of near-panic wondering why their site dropped off the face of theearth. I always tell them, “it’s because of our recent link building. Be patient. I promise your rankingswill come back up and, better than before.” Initially, this may not set their mind at ease, however, whenwhat I’ve said bears out to be true, they’re most satisfied with the results of their patience.So, the moral of the story is this: when it comes to Google and link building, the two of you will tango.There’s no way to predict how long your dance will last. Just ride it out and you’ll be glad your dancecard was filled by the King of the Prom, The Google Algorithm.
