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The Anatomy of Successful Hotel Reputation Management
Once upon a time, travelers depended not on what friends and family told them [...]
Is Unadvertising the New Advertising for Hotels?
Hotel advertising has continuously evolved from glossy print ads, to digital [...]
10 Things David Bowie Can Teach Us About Marketing
Earlier this week we lost a legend, an artist, and one of the greatest creatives of our time - David Bowie...
21 Examples of Inspiring Hotel Website Design
Updated January 3, 2018. Check out 10 new examples of inspiring hotel website [...]
How to Leverage Data to Increase Guest Loyalty
Think about your close friends. You know a lot about each other, you share with [...]
Hotel Marketing: Abandoned Bookings & How to Recover Them
All travel brands struggle with abandoned bookings. It is just the nature of [...]
The Definitive Digital Marketing Dictionary
Let’s be honest, digital marketing is confusing. Once you feel like you [...]
The Case for Direct Bookings
I am a big believer in the whole idea of “work smarter, not harder.” So when I [...]
8 Questions to Ask When Building a Hotel Marketing Plan
1. Who are our guests?When you are working on your hotel marketing plan, this [...]
Targeting Hotel Guests Using Website Personalization
What if every time that you traveled, the hotel concierge greeted you by name [...]
How Hotels Can Beat the OTA's Using Email Marketing
Competing with meta search engines and OTAs can seem like a daunting task for [...]
Case Study: Urban Boutique Hotel in Brooklyn Launches Hip Website Masterpiece
HOTEL 718 – Urban Boutique Brooklyn, NY Hotel Background: In the heart of [...]
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