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Everything Old Is News Again
Google is once again giving press releases visibility in search results.The [...]
Wearables & Wanderlust: How Technology is Changing Travel
Unless you were hiding under a rock this week, you probably heard about Apple’s [...]
Navigating the Traveler's Path to Purchase
Have you ever wondered what the lifecycle of travel booking looks like from [...]
Google Tests Search Rankings Based on Accuracy Not Links
While the internet can be a wonderful, revolutionary, and beautiful place, it [...]
Google Searches to Reward Mobile-Friendly Sites
Last year was the year mobile internet usage surpassed desktop, and even if you [...]
What You Need to Know About Facebook's New Relevance Score
If you’re wondering whether your Facebook ads are reaching the right audience, [...]
St. Patrick's Day Marketing Ideas for Hoteliers
Call me old-fashioned, but in the days of screens taking the place of faces, it [...]
Goodbye Google Carousel, Hello Local Pack
Yesterday afternoon, Screen Pilot noticed something strange happening with [...]
Google's Panda 4.1 Update Gives Small Websites a Boost
Last Thursday, Pierre Far, Webmaster Trends Analyst at Google UK, announced the [...]
Screen Pilot Finds New Home Across From Union Station
Welcome to Screen Pilot! There’s big news in Screen Pilot World. [...]
State Level Terms Arrive In Google Carousel
Since the end of July the local search community has been frantically trying to [...]
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