DBX Success Stories
PERSONALIZED HOTEL MARKETING CAMPAIGNS AND THEIR RESULTS
Screen Pilot has long been a digital marketing pioneer.
Screen Pilot’s proprietary methods to its Digital Brand Experience (DBX) strategy are rooted in advanced data analysis. Our technology picks up on cues along a user’s digital journey and then delivers relevant, custom content to that user based on their individual wants and needs. That personalized communication comes in many forms, including personalized website experiences, persona-driven content and recommendations, and targeted media remarketing.
Our team works with hotels and resorts to engineer personalized digital experiences along every phase of the customer journey, and we’ve seen how marketing personalization helps brands create a deeper connection with travelers that translates to increased spending and brand loyalty.
Hotel teams that use Screen Pilot’s personalization strategy consistently enjoy overperformance in KPIs, including an increase in conversion rates between 3X and 6X their previous average, and users who receive a personalized journey consistently generate more revenue than those who don’t.